The impact of virtual leadership in the organizational performance in the manufacturing industry of Ciudad Juarez post Covid
DOI:
https://doi.org/10.20983/novarua.2025.30.2Keywords:
Virtual leadership, Organizational performance, Manufacturing industry, Remote work, Vitual teamsAbstract
This research evaluated the impact of virtual leadership on organizational performance in the manufacturing industry in Ciudad Juarez, Mexico. After more than 60 years’ operating in a face-to-face model, we analyzed how leaders and teams face the transition to virtuality. Qualitative research was conducted using Atlas.ti software, and data from in-depth interviews with managers were analyzed. The findings show the leaders faced greater difficulties of adaptation, as they were not prepared to manage their activities remotely, which required a prolonged process of adjustment. The industry and its employees made significant investments to implement remote work, ensuring adequate technological resources and making changes in organizational structure to improve efficiency. These measures were essential to facilitate successful transition and maintain productivity in the new virtual work environment.
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